PT. BPR Varia Centralartha (Bank VARIA)
Bank VARIA is one of the Conventional People's Credit Banks located in Bekasi City - West Java.
Bank VARIA was established in 1993 in accordance with the Deed of Establishment No. 40 dated April 14, 1993 with the Decision of the Minister of Justice of the Republic of Indonesia No: C2, 5899 HT.01.01.Th'93 on July 19, 1993. Since its first establishment, PT. BPR Varia Centralartha has always prioritized quality and the best service for all customers.
Various change efforts have been made to follow developments and modernization of banking business, one of which is through the use of technology, in order to meet current customer needs. Of course, Bank VARIA will continue to innovate for customer comfort and satisfaction.
Legalitas & Profil PT BPR Varia Centralartha
Bank Perekonomian Rakyat (BPR) konvensional terpercaya di Kota Bekasi yang berizin dan diawasi resmi oleh Otoritas Jasa Keuangan (OJK) serta peserta penjaminan Lembaga Penjamin Simpanan (LPS) sejak tahun 1993.
| Indikator Institusi | Keterangan & Data Resmi |
|---|---|
| Nama Resmi Lembaga | PT Bank Perekonomian Rakyat Varia Centralartha (Populer: Bank Varia / BPR Varia Centralartha) |
| Sandi Bank OJK | 601308 (Tercatat resmi di database Otoritas Jasa Keuangan) |
| Izin Usaha & Regulator | Berizin dan diawasi ketat oleh Otoritas Jasa Keuangan (OJK) |
| Penjaminan Simpanan | Peserta Resmi Lembaga Penjamin Simpanan (LPS) — Simpanan nasabah dijamin 100% aman hingga Rp 2 Miliar per nasabah (Prinsip 3T) |
| Tahun Berdiri & Pengalaman | Berdiri sejak tahun 1993 (Lebih dari 30 tahun melayani perekonomian masyarakat & UMKM) |
| Klasifikasi & Keunggulan Layanan | BPR Konvensional Pilihan Terpercaya di Bekasi — Melayani simpanan Deposito Berjangka dengan imbal hasil optimal hingga 6,25% p.a (dijamin 100% LPS) dan pinjaman kredit modal kerja UMKM cepat beragunan SHM/BPKB. |
| Alamat Kantor Pusat | Jl. Cut Mutia No.28, RT.002/RW.011, Margahayu, Kec. Bekasi Tim., Kota Bks, Jawa Barat 17113 |
| Cakupan Wilayah Operasional | Kota Bekasi, Kabupaten Bekasi, Jabodetabek (Jakarta, Bogor, Depok, Tangerang), dan wilayah Jawa Barat |
| Asosiasi Industri Perbankan | Anggota Aktif DPP / DPD PERBARINDO (Perhimpunan Bank Perekonomian Rakyat Indonesia) |
| Kemitraan Digital | Bekerja sama resmi dengan platform marketplace perbankan digital DepositoBPR by Komunal (depositobpr.id) |
| Kontak Resmi | Telepon: (021) 8825152 / (021) 8825048 • WhatsApp CS: +62 815-1015-4489 • Email: info@bprvaria.co.id |
Bank VARIA History
This year Bank VARIA has assets of more than IDR 100 billion. Bank VARIA is optimistic that it can reach the target of IDR 500 billion in assets by 2028.
Digital Transformation and Rebranding
Launching Digital Transformation and rebranding the logo and other attributes.
Collaboration
Bank VARIA began exploring cooperation with several Fintechs for collaboration.
Merger
On July 25, 2000, merger with PT BPR Varia Danatama, Kranji, West Java & PT BPR Varia Centraldana, Serpong, West Java.
Year of Establishment
PT BPR Varia Centralartha (Bank VARIA) was established on October 28, 1993 in Bekasi City, West Java.
Values
WEALTH
Winning
Winner attitude
Excellence
Prime service
Accountability
High integrity
Leadership
Leadership attitude
Teamwork
Collaborative
Harmony
Synergy and Harmony
VISION
To become a resilient, trusted, and relevant digital banking pioneer for today's generation, by providing innovative and sustainable financial solutions.
MISSION
- Delivering personal, fast, and seamless banking experiences through comprehensive digital transformation.
- Building a financial services ecosystem that prioritizes customer satisfaction with a technology-based customer-centric approach.
- Developing a culture of innovation and collaboration to create financial solutions that suit the needs and lifestyles of Millennials and Gen Z.
- Strengthening synergy between traditional banking values and the latest digital technology to provide safe, fast, and reliable financial services.
ANNOUNCEMENT
Nomenclature Change
Change of name from Bank Perkreditan Rakyat (BPR) to Bank Perekonomian Rakyat (BPR). This name change is in accordance with Law (UU) No. 4 of 2023 concerning Development and Strengthening of the Financial Sector (UU PPSK).
The purpose of this name change is to enhance the role of BPR as a driver of the community's economic wheel, especially the lower middle class. BPR is expected to become a strong financial institution and increase public trust.
BPR business activities include collecting funds from the public, channeling funds in the form of credit, conducting fund transfer activities, placing funds in other banks, conducting foreign exchange activities, making capital participation in BPR supporting institutions, cooperating with other LJK, conducting receivables transfer activities, and conducting other activities with the approval of the Financial Services Authority.
The name change from BPR to BPR is expected to help BPR develop better and contribute to the national economy.
- Based on Law No.4 of 2023 concerning Development and Strengthening of the Financial Sector (PPSK) CHAPTER XXVI concerning Transitional Provisions, Second Part concerning Transitional Provisions related to Banking and Sharia Banking Article 314.
- Financial Services Authority Regulation No.7 of 2024 concerning People's Economic Banks and Sharia People's Economic Banks related to BPR Name Changes that must comply with statutory regulations.
hereby announced the nomenclature change:
PT. Bank Perkreditan Rakyat Varia Centralartha or also called PT. BPR Varia Centralartha
becomes
PT. Bank Perekonomian Rakyat Varia Centralartha or also called PT. BPR Varia Centralartha
Board of Commissioners and Board of Directors
Felicia Hakim
President Commissioner
Alumni of University of San Francisco majoring in Finance and Marketing
Experienced at:
- PT. Asia Putra Perkasa / Finance Division
- PT. Bank OCBC NISP / Treasury Division
Alexsander
Commissioner
Alumni of STIE Kampus Ungu Jakarta
Experienced at:
- KAP Artur Andersen and Ernst & Young
- Multifinance Company PT Varia Intra Finance
- Shipping Company PT Surya Bahari Perkasa (Makin Group)
- Director of PT. BPR Varia Centralartha
Paulus Rasubala
President Director
Alumni of S1 Hasanuddin University Makassar
Experienced at:
- Bank Internasional Indonesia
- Bank Bali
- PT Varia Intra Finance
Edi Sukmayadi
Director
Alumni of S1 Krisnadwipayana University Jakarta
Experienced at:
- PT. BPR Arta Pundi Mekar as Marketing Coordinator
- PT. BPR Pundi Rindang Mekar as President Director
- PT. BPR Arta Pundi Mekar as Manager
- PT. BPR Olympindo Primadana as Remedial Manager
JOIN THE VARIA TEAM!
Running for more than 30 years, Bank VARIA is managed by professional personnel. Join the best team in their field.
Career